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American Eagle

DRESSX and American Eagle partnered up to launch the Earth Month-inspired digital jeans collection. Inspired by the brand’s iconic designs, DRESSX created three pairs of digital jeans each containing a unique water-themed superpower - a 3D animated effect. The drop was inspired by the American Eagle’s commitment to sustainable production. And speaking of the digital DRESSX x American Eagle jeans, the collection did not require any water usage at all - despite the water our teams drank during the creation of the items.